Creative Direction for Idrogeno Jeans Winter 2014 campaign and Lookbook, including delivering the new content to the brand’s website, social media and in-store windows and displays.
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Art Direction
Idrogeno Jeans FW14
Lookbook & Campaign Mood
Into the woods
The collection had a strong presence of camouflage print and denim, so we took the campaign outdoors, dubbing the collection ” Into the woods”.
